By Amanda Cleary Eastep Our departure from our favorite restaurant is halted by the owner. “You ate too fast,” Bea says, in her lovely Ghanaian accent that makes her sound more disappointed than scolding. We don’t want her to think we didn’t enjoy our meal of jerk chicken, lamb shank smothered in brown gravy, buttered cabbage, steamy … Continue reading Hospitality: Does Your Business Measure Up to Bea’s Standards?
I LOVE this parable our pastor shared last night, and I thought about how much it applies, not just to life, but to the challenges of running a small business. As a solopreneur--and just another human being dropped on occasion into the roiling pot of turmoil du jour--this story inspires me to be good, strong … Continue reading Sunday Drive: Are you carrots, eggs or coffee?
I know you get tired. When you're a small biz owner or solopreneur, there are days you just want to don the t-shirt that says: We can't do it all, at least not for very long. There are things in the running of our businesses--be it social media, accounting, customer acquisition, even cleaning the bathroom (one of my responsibilities … Continue reading 2 Lessons from the Front to Help You Avoid Solopreneur Burnout
By Amanda Cleary Eastep I am scrolling through friends. Faces fly by, thumbnail scenes people chose to represent themselves in the space of 160 x 160 pixels. Over the past few years, I didn't engage much with this ever-evolving social utility personally, despite the fact that I manage the Facebook business page for a college. … Continue reading Facebook: Are you adding “value”?
By Amanda Cleary Eastep My New Year’s Eve began with getting a prescription for bifocals. Not due to age, of course, just eye strain from all that squinting when I read. The doctor dilated my eyes but provided me with spiffy glasses to wear so no one would think my enormous pupils were a sign … Continue reading Choose your Small Business-Big Life theme for the new year