Video: Spin sucks, my chat with CEO Gini Dietrich

The first time I experienced a negative reaction to my choice of career in public relations, I was sitting in the doctor's office awaiting my pain management test. "So what do you do?" asked the doctor, making friendly chit-chat before hooking me up to a contraption that would test my nerve sensitivity. "I'm in PR," I said, … Continue reading Video: Spin sucks, my chat with CEO Gini Dietrich

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Sunday Drive: Are you carrots, eggs or coffee?

I LOVE this parable our pastor shared last night, and I thought about how much it applies, not just to life, but to the challenges of running a small business. As a solopreneur--and just another human being dropped on occasion into the roiling pot of turmoil du jour--this story inspires me to be good, strong … Continue reading Sunday Drive: Are you carrots, eggs or coffee?